Monday, November 19, 2012

Blog#11: popopo-pōn!



Hello! I'm Koshi Mochizuki. It's been a long time:-)) Let'me introduce a CM. This is very famous in Japan.
The title of this CM is "Aisatsu no Maho" (The Magic of Greeting). You often watched this CM in last spring. As a result of the Tohoku earthquake, many companies were bound to stop their TV commercial message, so AC Japan broadcasted this again and again. "Aisatsu no Maho" tells us a utility of greeting.  as you know, the word "popopo-pōn!" got a gold prize of Buzzwords-of-the year in 2011. I like this CM very much. I hope we get opportunity to watch this CM on TV again.

See you!


Sunday, November 18, 2012

Blog#11 Boss×Softbank

Hello,I'm Yuta Yamanaka. These days, I am interested in this CM. Please see this animation.
 This CM was made by Suntory and Softbank Company. This CM was made in order to advertise canned coffee of Boss and new service called the platinum band of Softbank.
 The target of this advertisement is mainly an adult. Because, the people who buy canned coffee and use service of Softbank are mainly adults.
 The surprising part of this CM is that two popular CMs carried out collaboration. CM of Suntory's Boss became famous for alien Jones. On the other hand, CM of Softbank became famous for the father of a dog. Though natural, the collaboration of popular CMs calls subject and brings both of the companies profits.
 There are eight type TV commercials. The last round of CM was broadcast recently. In the last round, Jones says good-bye to the father of a dog and escapes from the world. Although I did not buy goods, this CM left the strongly impression against me.
This is the product’s HP.

Blog#11: Byakuya, Byakuya

 Hello, I'm Chiyui Hagiwara. I like the strange TV commercial. So, I want to introduce strange TV commercials. I'm sorry if you become unpleasant.


1. It is not the product advertising. This is the corporate advertising. Company name is Byakuya publishing company.
2. This ad's target is everyone. Because, I think this ad's purpose is rising publicity. Paractically, Byakuya publishing company is not very well known in my surrounding.
3,4. But, this ad didn't use some famous people. It appeared common man in foreign country instead. It is not see clearly what country appeared besides the Bali and the Borneo.
5. There are five type TV commercials. video's commercial is Third's.  First is dancing Kecak Dance. Second is playing kabaddi. Third is playing the ethnic instrument. Fourth is dancing too. And last, the train is only running.
6. All of  five type ad used mishearing. Their foreign language or noise or sound can hear "Byakuya". Their mishearing are a characteristic of  Byakuya publishing company's ad.
7. Maybe, This ad's producers want to raise notability. Therefore, they made impressive ad. 8. It is certainly impressive. But, it is weird. So, this commercial is effective, but corporate image is anxious.

The others type ad can see this site.

Blog#11: Kewpie Aeru Pasta Sauce Tarako

   Hello! I’m Tomoko Yamazaki. I’ll introduce this TV commercial. Please watch the video.
   This is for Kewpie Aeru Pasta Sauce Tarako. It is a type of Pasta sauce made by Kewpie. It targets at everyone. There are two girls and very many Tarako Kewpies in the advertisement. It takes place at a wonderful town which is like a picture book. Two girls dance to music and then attracted to it, Tarako Kewpies appear one after another and jump with the girls’ dancing. The music is “TarakoTarakoTarako.”
   The message of the advertisement will be that the product includes very many cod roe and is delicious as if they were dancing in your mouth. I think that the commercial is effective because the girls and Tarako Kewpies dance very happily, so it makes a good impression. Also, it shows spaghetti to be good tasty that the girls look at each other, as soon as they eat spaghetti. In addition, the music is very catchy.

Thursday, November 15, 2012

Blog#11: Puccho×AKB48

Kasumi Matsuo

 Puccho is a type of soft candy made by Mikakuto corporation. Puccho is one of the most popular Mikakuto corporation's goods. I think that this advertisement's target is everyone, especially kids because kids like sweets. AKB48 who is a Japanese idol group appear in this ad. This commercial is taken at a studio. This ad's studio looks to have orange background. But actually, true background's color is all green. After take the scene, staffs operated computer graphics. This song is AKB48's song, and they are good at dancing. This ad can pull out the AKB48's special talent. Other, this ad has special topic, so please look children. Actually, these children compounded of AKB48's face and general children's body. I think that the ad have two messages. First, "Puccho is funny sweets" because AKB48 are singing and dancing, and screen is warm color, so we can be happy feel. Second, AKB48 is famous group, and this computer graphics have a great impact. We can remember it.
 But my opinion is this ad is mischief because these children are very strange and scary. In fact, this attempt was argued on Internet. I worry about Puccho's reputation will go bad, so Puccho's taste is good and I like it!

 This site is special, so Puccho's official web site.

Thursday, November 8, 2012

Blog#10: School festival

Kasumi Matsuo

 Sorry, my blog delayed for deadline.
 My best school festival's memory is club activities. I'm member of Earth Science Club. We did three activities, so we showed planetarium, sold gyoza(餃子), and exhibited mineral. I take charge of exhibited.
 We made stamp of eraser, too. This illustration is dinosaur. If you use this stamp to paper, you can make bookmaker of your favorite dinosaur! This project was favorable review for children.
 But we were in two troubles with this stamp. First, In second day, we have run out of paper. We had to buy the paper at university stand quickly because there were many visitor. Second, one of the club member dropped pad and her fingers were stained with black ink. Saturday is very cold day, so she washed, and her fingers are numbed with cold.
 We had troubles, but this project succeeded. I want to do this stamp event next school festival again.
 This picture is dinosaur stamp. We made eleven stamps.

Tuesday, November 6, 2012

Blog#10: School Festival

   Hello, I’m Tomoko Yamazaki. I belong to the literature club in Gakushuin University. On the school festival we ran “Bungei kissa Kuroneko.”

It sold tea, coffee, chocolate cake, unbaked cheesecake, chocolate mousse and coffee jelly. Also, we put our works for free.

 “Shittaka hero” includes sophomores’, juniors’ and seniors’ works. 
 “Kitto saitetawa” includes freshmen’s works. But I didn’t write a novel.
    Because very many customers came, we were very, very busy. Yesterday we spent a part of the proceeds for a closing party and added the remainder to club dues. Now, I'm still tired and sleepy.

Monday, November 5, 2012

Blog#9: The school festival☆

Hi, I'm Chiyui Hagiwara. I want to write blog about the school festival in this time.

The school festival


 School festival was held from 11.2 to 4. I belong to the literature club. So, I took part in literature club's booth. This booth is cafe. Shop's name is "Kuroneko". In the Kuroneko, you can eat cheesecake, chocolatecake, coffeejelly. And, you can drink tea or coffee.
 My task is washing the dishes and make of cheesecake. That day, I worked hard. Because, I didn't get along in last year's task. ( Last year's task is service.) So, I was satisfied with my work. But, I couldn't attend the third day. It is regret, and I couldn't see Tanigaki's lecture, either. ( Tanigaki is a Japanese politician.)
 Today, the school festival finished completely. We cleared up the booth, and had the party. ( This party called "Uchiage" in Japanese. My dictionary say "end the work off with a drinking party".) I usually don't like a party. But, I had a good time in the recent sociable of philosophy studies. And I was satisfied with my work, I enjoyed moderate in this party.